Columbus Gamification Summit

On February 8, 2012, I spoke at the Columbus Gamification summit at TechColumbus. I discussed the gamfication strategy behind Ultimate Drive as well as discussing the wonders of crowdsourced content. The big hit was the big horn sheep story. One of the higher rated (yet lesser known) roads on our app, near Mt. Evans, Colorado, had warnings about avoiding this stretch of road during certain times of the year not because of weather, but because of herds of big horn sheep in heat. Check the resultant tweets: